Food Service Research

Eating establishments (both commercial and non-commercial), Food manufacturers and Equipment manufacturers.

Among customers and patrons as well as key decision makers on the business-to-business side.

Applying the full array of market research techniques and services:

• Concept or Idea screening
• Corporate image
• Tracking studies
• Brand image audits
• Operator use test
• Executive interviewing
• Patron satisfaction surveys
• Market planning analysis

• Advertising claims research
• Strategic research
• Advertising research
• Name research
• Product testing
• Equipment evaluation
• Focus group sessions
• Depth interviews (one-on-one's)